Blog - Naked Filter

Wondering what gear you need to survive anything? Wired just published their Survival Handbook and Naked Filter made the list! Order a Naked Filter bottle here

"Keeping emergency go-bags in your house and car is obligatory, but what if disaster strikes while you’re at Baskin-Robbins? That’s where a philosophy called Everyday Carry comes in. You should keep basic tools on hand at all times. This gear can help you deal with disasters or just the little twists and turns of normal life. The best part: It all fits seamlessly into whatever clothing you typically wear." 

Check out the full list of gear in the Wired's Survival Handbook here

Order your Naked Filter today!

The Update You Deserve

December 22, 2015

This is not a test. The time has come and we are ready to fulfill orders! As you can see in the images below, we’ve upgraded the bottle design. We added a “rib” to create a “neck” in the bottle. This increases the rigidity of the bottle and improves the seal of the bottle lip to the bottle cap. We expect this upgrade, along with the modifications to the cap we described earlier to result in strong seal and minimize the chance of leaking. The result: better performance for you. We hope you’ll be pleased with the drinking experience.

We will be receiving components periodically over the next 6 weeks and the final assembly/packout will take place at our headquarters in Alameda, CA. It may take up to 8-10 weeks from now to receive your reward. You will receive an automated email from our shipping system with a USPS tracking number when your reward ships.

Thanks for your patience, as we got this bottle right for you. They say success is 1% inspiration, 99% perspiration — but that probably underestimates the perspiration part. We are shipping you this bottle with great pride and with deep gratitude for your support.

All the best from Alameda, 

The Naked Filter Team

Thank you for your continued support and enthusiasm for our product. We know you are eager to receive the product. Believe us, we are eager to ship it! Since our last update at the end of October, we’ve been working crazy hard to finalize the product. We take our responsibility to our customers seriously.

The filter you pledged for removes 99.9999% of bacteria and cysts (including e.coli, cryptosporidium, giardia and many other contaminants) from your drinking water and is good to the last drop. To guarantee that high standard, we are testing every single one of the filters in our lab in Alameda, California. This is a challenging process that required us to create new test procedures and purchase new equipment. We are committed to your safety and health. 

Previously, we mentioned we discovered a few product issues. The main issue was occasional leaking of water at the bottle cap seal that appeared depending on how some consumers interact with the bottle. To address this leak over the last month we have made a number of incremental tweaks to the bottle threads, the cap gasket, and the blow molding of the bottle. That approach was not sufficient to eliminate 100% of the leaking, and so we decided to upgrade the design of the cap and bottle to improve the sealing mechanism. However, this new design does require modifying both steel production molds. (We will publish photos of the new parts, showing the changes, as soon as we have them.) 

Modifying the molds takes some time, and then we need to validate the upgraded seal. We are committed to doing it right. Therefore, we don’t want to announce specific shipping times for your rewards until we are totally confident about the improved design. We’ll let you know right away when we lock down dates. 

As the filter is working great, field testing showed a high percentage of satisfied users, and the leaks are incidental, we decided to fulfill our promise to the “Naked Evangelist” (early-bird) backers by fulfilling their rewards now. This gives them a special opportunity to try the Naked Filter in its current version. We will follow-up with them to make sure they are satisfied with the product. 

We are hopeful that the upgrade to the sealing mechanism will result in a great final product and allow us to begin fulfilling all rewards soon. We will keep you updated as we make further progress. 

Thank you again for believing in us and our mission to bring clean water to every body. 

With all the best from Alameda, 

The Naked Filter Team

Water below cap shows the leak. We are upgrading the interface between the cap and the bottle to eliminate 100% of the leaking.

Naked Filter Shipment Update

October 30, 2015

Getting shipments out ASAP is a goal that motivates us everyday and we've been working our tails off to get there. We had been holding off making an update in hopes that we could get to the point where we could announce specific shipping dates. Unfortunately, this week we noticed a few further issues with what we had expected would be our final ready to ship product. We want to address these to make sure you get the great final product you deserve. So, we will announce a shipping date as soon as we know.  

But, we are extremely excited to share with you how close we are getting! Over the last few weeks we’ve passed a number of significant gates:

  • Filter production is up and running on a continuous basis 
  • Full scale bottle production started this week 
  • Logistics and fulfillment systems have been established so we can actually get boxes in the mail. (This is not as easy as it sounds, believe me) You will receive an automated email with a tracking number when your reward ships. 

To show you how close we really are here are some photo updates:

Final (aesthetic) bottle, filter and cap

Bottle packed out as you will receive it in the mail. Includes user instructions, hangtag, sticker, bagged cap, bagged/sealed filter inside bottle, and bottle

Detail showing the exterior of our shipping/product boxes. We specially designed this box so the product can be both shipped and displayed in this box eliminating the need for a shipping box and reducing waste.
Boxes in our facility prepped to be packed out and shipped.

Naked Filters, bagged and ready to be packed out for shipment

Thank you again for your continued patience. Placing a pre-order is a leap of faith and we appreciate it. We will make more frequent updates here on our blog, even if it's just to say we are still working on things. We will send another email when we announce our expected shipping schedule. With your continued support, we will get there. It has been a an honor having your support for our product. 

All the best from Alameda, CA 

The Naked Filter Team 

P.S - We look forward to seeing all of your adventures once you have your bottles! Tag us on Instagram @nakedfilter and #nakedfilter so we can see where and how you are using the bottle. In the mean time please follow us on InstagramFacebook, and Twitter for more regular updates.

Closing In On First Shipments

September 23, 2015

The Liquidity team has been working tirelessly the past few months and we would like to thank everybody who has recognized the potential of the Naked Filter. Even though we have been working around the clock, our original projected ship date has been pushed back due to unavoidable circumstances. All of you who preordered the Naked Filter continually inspire us to push back on these setbacks and launch the best product possible, as quickly as possible. We are excited to announce that we are now working through the last steps of production and verifications of our product which will lead to the shipping phase. 

In order to keep your email inbox clutter-free, we'll be posting updates via theblog on our NEW website, which we just launched today!.

In the mean time please follow us on InstagramFacebook, and Twitter for more regular updates.

Thank you for your support and patience,

Naked Filter Team

Excellent article and great read for anyone interested in understanding the state of the U.S. drinking water infrastructure: "Aging pipes are poisoning America's Tap Water"  

Thanks to the Alamedan for the coverage. We are proud to be manufacturing right here in Alameda, CA! 

Alameda Business Buzz: Liquidity creates high-tech water filter